Summary: When it comes to building a successful brand identity, there are a five key steps you should consider to building a successful brand identity that resonates with customers and differentiates a brand from its competitors. By following these steps, businesses can create a strong and authentic brand identity that connects emotionally with customers and builds a positive reputation. Building a successful brand identity is a complex process that requires a deep understanding of your brand, your target audience, and your … Continue reading “How to Build a Successful Brand Identity in 5 Steps”
Getting Results through Talent Management
Posted on April 4, 2023Categories UncategorizedSummary: When it comes to achieving organizational success, talent management plays a crucial role. Effective talent management strategies enable businesses to attract, develop, and retain the best employees, creating a competitive advantage in the market. In today’s highly competitive business environment, talent management has become a critical factor in achieving organizational success. By attracting, developing, and retaining the best employees, businesses can create a competitive advantage and drive growth. To effectively manage talent, organizations must align their HR strategies with their … Continue reading “Getting Results through Talent Management”
Why Most Companies Should Hire a COO
Posted on April 3, 2023April 3, 2023Categories UncategorizedSummary: Hiring a COO can bring significant benefits to a company. From improving internal operations to freeing up the CEO’s time to focus on strategic tasks, a COO can help a company operate more efficiently, effectively, and innovatively. With the right experience and expertise, a COO can be a critical asset to any company looking to grow and succeed in today’s competitive business environment. In today’s ever-changing and competitive business landscape, it is essential for companies to have a clear … Continue reading “Why Most Companies Should Hire a COO “
Aligning HR Strategy with Organization Goals during COVID-19
Posted on March 24, 2021March 24, 2021Categories Business Operations, Human ResourcesSummary: Organizations are facing a multitude of challenges during this pandemic, including how to recruit and retain new talent, and effectively managing that talent remotely. HR departments must implement policies and strategies to address employee engagement and productivity, and to coach managers on how to approach these challenges effectively. With the right strategies, HR professionals have an opportunity to assert an approach that develops a better understanding of HR’s value to the organization and how it impacts customers, influences choices, … Continue reading “Aligning HR Strategy with Organization Goals during COVID-19”
Diversity and Inclusion as Competitive Advantage, in 5 Steps
Posted on January 11, 2021January 12, 2021Categories Competitive Advantage, Human ResourcesBy George Wentworth In an article first published in 2004, Harvard Professor David Thomas argued that the real competitive advantage of a diverse workforce is the capacity of its members to learn from each other so that they can develop an expanded range of competencies that can be applied to all aspects of their work. If this is true, then it would stand to reason that striving for both diversity and inclusion would increase a company’s competitive advantage and impact … Continue reading “Diversity and Inclusion as Competitive Advantage, in 5 Steps”
How to Optimize Internal Company Communications
Posted on January 8, 2021July 13, 2021Categories Business Operations, Human ResourcesBy George Wentworth One of the biggest challenges for companies is the lack of direct and proper communications between departments, such as HR and finance. This hinders the ability of a business to function optimally. In order to optimize your company’s inter-department communications, you must have your operations team speak multiple languages and work as a universal translator of sorts, in order to increase efficiency between multiple team collaboration and ensure higher compliance across the company. First we should understand … Continue reading “How to Optimize Internal Company Communications”
How to Drive Positive Change and Inspire Your Team
Posted on January 4, 2021January 12, 2021Categories Human ResourcesBy George Wentworth What do you do when you have a well qualified employee whose work quality doesn’t measure up? Their below grade output is not the symptom, but rather the result of an uninspired and often unfulfilled employee. Dissatisfied employees are generally under-performers that often fail at their jobs. Here are the mitigating steps you can take to motivate and inspire your teammates. The need to increase skillfulness. When someone fails at a given job, it’s not always due … Continue reading “How to Drive Positive Change and Inspire Your Team”
Know Your Value: Salary Negotiation
Posted on January 1, 2021January 12, 2021Categories Human ResourcesBy George Wentworth Negotiating your salary is something that makes most of us uncomfortable. However, it is something worth overcoming, as it will affect your rate of pay at that job as well as for your future prospects. This is true for any job market, and whether you are negotiating a rate for a new position or for the one you already have. Continue reading to learn how to negotiate your salary. Whether you are contemplating a new job offer … Continue reading “Know Your Value: Salary Negotiation”